Hundreds of new websites go live on a daily basis, and if you’re not updated with the latest trend in the Web Development Company, there’s a high chance you’d be left behind in the competition. If you’re starting an online business or have decided to take your offline business online, you’re probably looking for a website programming company. In order to to guarantee success you need to be sharpening your knowledge and taking into account the ever-changing trends.
To save you the hassle of analyzing the industry on your own, we decided to list some of the top trends in 2020. These include adding as many images, photos and videos to your webpages as well as optimizing it to rank higher on voice-based search engines. Keep these trends in mind and we’re sure your investment will pay off.
- Progressive Web Applications (PWA)
This is perhaps the most important trend to consider when starting your online web presence. A recent study by Comscoreshowed that mobiles dominate the internet traffic; not laptops, not tablets. This is exactly what PWA focuses on. You need to make sure the website you’re developing is mobile-friendly; users, such as ourselves, switch between applications – not browsers – and are on our mobile 80% of the time.
To be precise, PWA is a website that offers users with features similar to those of an application; these include offline access and push notifications. Examples of these websites include Alibaba, Twitter, Facebook, The Washington Post and hundreds of others. In case you’re looking for technologies that would help you with PWA, make sure to check out Angular throughout its versions.
- Blockchain Technology
Huge e-commerce giants such as Amazon and eBay use blockchain technology to enhance their web development experience. This technology has proven to have countless opportunities in various sectors. With regards to Web Development, blockchain technology is used to monitor the buying history of a user over a period of time and then predict their future behavior with relatively high accuracy.
Not only does this increase interactivity on the website, but it also keeps the user’s data safe and secure.
- Artificial Intelligence Chatbots
If you intend to build a website that would attract customers from all around the world, you need someone to offer assistance to those visitors 24/7. However, this could not only get too complex, it could also cost you a fortune. This is where AI-powered chatbots come into play.
With machine learning, these bots can operate all by themselves and help visitors by answering FAQs, taking orders, etc. On the Drift website you can learn more about chatbots, among other things it shows people would use chatbots if they want answers about a product immediately, want to place an order, or just want to pay their utility bills. Technologies like Facebook Bot Engine and Microsoft Bot Framework can greatly be of assistance.
- Voice-Based Search Engine Optimization
A recent study by Gartner showed that by 2020, almost 30% of all searches will be carried out without a single type. Voice search is a web development industry trend you certainly can’t overlook because that percentage is only going to grow further. On the same note, we can also expect voice searches on e-commerce websites to grow.
If you’re looking to get ahead of your competitors (which you probably are), you need to be making sure voice search optimization is a part of your SEO strategies. In this regard, you may find Web Speech API to be of great help.
The bottom line is, you should surely ask your web development consultant to follow the trends listed above, if you don’t there’s a high chance you would be left behind. Get ahead of the game, see which one of these trends you hadn’t considered and get started. If all this seems too overwhelming for you, you can always contact a Website Programming Company to help you out.